Polish live streaming specialists Nadaje Broadcasting have joined the Awe Creative roster in the run up to BVE 2018.

As the biggest event in the edtech calendar prepares to return to London’s ExCeL, we take a look at some of the expected highlights at the 2018 event.

We'd like to take this opportunity to wish everyone a very Merry Christmas and to say thank you to all those individuals and organisations that have supported us in our first year of business. 2017 has been a great year for the team and we look forward to an even brighter 2018.

Awe Creative was founded by two EdTech and AV industry specialists so we understand how much work goes into exhibiting at Bett and how important it is for you to get your company message across to attendees. Now is the time to plan your marketing strategy to ensure you get the most from your investment in the show, and Awe Creative can help.

Awe Creative client CDEC is celebrating after winning the prestigious Reseller/Systems Integrator of the Year award at the AV Awards 2017. The announcement, which was made at a ceremony at the Grosvenor House Hotel in London on 29 September, recognised CDEC’s work over the previous 12 months, including projects such as the unique Explore Floor at Kensington Prep, meeting spaces at UCAS HQ, and the use of innovative techniques to ensure quick and smooth installation of new technology in multiple spaces at Goldsmiths University. The company’s commitment to customer service and the desire to always deliver excellence were also key factors behind the award.

Taking the decision to increase your PR activities, invest in generating quality content and spend time highlighting the good work your business has done can be a daunting one. Spending on something new and on something that you can’t necessarily see a clear return on straight away can be a difficult call. However, investing in your brand, how it’s viewed, how visible it is and where it is seen, is one of the best business decisions you can make. So how can the right content and marketing strategy increase revenue?

The third edition of FutureEdtech takes place at Inmarsat, London on 13-14 June. Billed as the only event in Europe that brings together institutional leaders, technologists and academia, the two-day show features an extensive seminar programme as well as showcasing the latest classroom technology and providing an opportunity for networking.

Personalised marketing has been shown to significantly boost engagement, but how do you do it effectively?

UC Expo, a two-day event highlighting the latest technology and trends in the unified communications and collaboration sector, took place at ExCeL London last week. There was much discussion about the technologies that are having the biggest impact on business communication and many ideas about what the future may hold for the industry. So what did we learn?

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